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How to Use Content to Influence B2B Technology Buyers

The B2B technology buying process involves more decision-makers than ever before. If you want to…

3 Ways To Pump Up Your Social Media Efforts

Social media is no longer a passing fad; rather, it’s here to stay. And frankly,…

How to Boost Search Rankings by Monitoring Your Brand Presence

Attracting high-quality editorial links is the Holy Grail of search engine optimization, but too often…

Online Marketing Trends Are Moving Toward Visual Assets

The online marketing industry is evolving with each passing year. Earlier, online marketers focused more…

MQL, DSP, Programmatic, Big Data…Oh My!

This week I am attending both Tech Marketing 360 (for B2B technology companies) and Digiday’s…

Mobile PR

Mobile PR is such an important part of the Digital Marketing mix, I decided to watch the…

The Beginner’s Guide to Facebook Targeting

Remember that time you were super excited to take advantage of Facebook’s uber precise ad…

Small Business Content Marketing: Brand Awareness and ROI

The practice of content marketing is growing. Its concepts are spreading like wildfire beyond the…

Age of the Tiniest: Go Mobile!

When it comes to your own brainchild, your company or your business, you want the…

10 Social Media Marketing Resolutions for 2014

Most of us have to wear many hats and extinguish multiple fires each day in…