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How to Use LinkedIn Groups to Create Close Relationships with Your Target Audience

Report after report shows that LinkedIn is the top network for B2B social media marketing.…

8 Reasons to Use Pinterest for Marketing

If your business sells products or services online, you need to explore Pinterest as a…

29 Social Media Tools for the Busy Social Media Marketer

Are you using the right social media tools to manage your social media presence? As…

A Day in the Life of a Busy Social Media Marketer [infographic]

The demands on social media marketers continue to grow and distractions are everywhere. For many…

6 Sources for an Endless Supply of Brilliant Content Marketing Ideas

Content development requires careful thought and planning. And it can feel overwhelming if you don’t…

5 Social Selling Tools that Deliver Real Leads & Closed Business

You can spend all day, every day, wasting an enormous amount of time on the…

5 Types of B2B Buyers Your Content Needs to Influence

The B2B technology buying process involves more decision-makers than ever. If you want to create…

Digital Marketing Talent Spotlight: Shelly Lucas of D&B Reminds Us to ‘Give It Our All’

Over the past few years, I've had the chance to get to know Shelly Lucas,…

5 Critical Steps for Integrating Paid, Owned, and Earned Media

The first webpages were digital billboards for businesses. They were one way conversations; talking to…

6 Characteristics of the Brand New Social Customer

There’s a new kind of customer in town. She is intelligent, decisive, seeks social proof,…