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4 Tips for Real-Time Social Media Monitoring

Companies and brands are adopting social networks at unprecedented rates. According to a recent survey…

5 Steps for a Successful Website Redesign

Last week I discussed 4 signs it's time to redesign your website. If you considered…

4 Best Practices for Mobile Email Marketing

We’ve known for a while now that mobile is a critical factor in all things…

4 Signs It’s Time to Redesign Your Website

Did you know the design of your website may be holding your business back? When…

4 Steps for Creating an Effective Website that Visitors Love

In my last post, I explained the importance of website usability. In this post, I explain what…

Comparison Shopping Engines: The Underdog of Marketing Channels for Online Retailers

You’re an online retailer. Business is OK, maybe good, but it can be better. You’ve…

5 Brands Using Pinterest Right and How to Learn from Them

Ask any marketer and you hear the same thing: Pinterest matters. What’s less clear, however,…

Why You Should Care About Website Usability

This is the first posting in a series about what it takes to make a…

How to Create the Perfect Small Business Social Media Team

Social media can seem overwhelming. Let’s face it, if you are running a business, you…

Facebook Reach Insights Reporting Bug: 3 Examples

Thought your Facebook reach was down?  It was just a bug! The social media marketing…