[Video] Todd Wilms on SAP’s Global Social Media Strategy
Recently, OMI Founder Aaron Kahlow sat down with Todd Wilms, Senior Director of Social Media…
5 Tips for Landing Page Optimization Success from Tim Ash
I'm thrilled that one of my favorite experts on landing page optimization, Tim Ash, is…
AdCenter: PPC’s (not so evil) Step-Sibling
When talking about PPC, it’s not uncommon to constantly reference Google, AdWords, Google Places, Google…
How to Use Images in Social Media to Drive Engagement
Photos going viral Pictures are a hot topic in 2012. From Instagram to Memes, they…
What are Promoted Tweets?
By now you have probably seen some promoted tweets or promoted trends on your Twitter…
18 Tips to Accelerate Social Media and Digital ROI
In advance of the upcoming Digital Marketing Strategy Summit, I asked a few of our…
Email Copy That Converts: 5 Tips for Success from Roberta Rosenberg
We're just 27 days away from the start of the Digital Marketing Strategy Summit—the leading…
Is Affiliate Marketing Right for Your Business?
Affiliate marketing is a traffic driving practice in which a business rewards one or more…
How to Create an Effective Landing Page Funnel
What is "The Funnel?" A successful landing page funnel will have a simple, easy navigation…
The Future of Search: 10 Questions with Larry Kim of Wordstream
Over the past few years, I've had the pleasure of getting to know the team…