January 2013 - Online Marketing Institute

If we believe Google Trends, throughout 2013 we will continue to see content marketing rise in popularity. The challenge that most online m

content marketing

Nicole Munoz's picture January 31, 2013 byNicole Munoz

While newer social networks such as Pinterest and Google Plus may be growing in popularity, marketing on Twitter is still an effective way f

Social Media Marketing, twitter

January 30, 2013 byMegan Leap

Earlier this month, Facebook revealed a new way to search. Facebook Graph Search is a product designed to allow users to leverage their netw

facebook, location-based marketing, Social Media Marketing, social media optimization, social media ROI

January 28, 2013 byLaura Coltrin

Even with your jaw-dropping cover image, people are just less likely to go your brand page nowadays. And, Facebook estimates only about 16%

B2B marketing, lead generation, lead management, lead nurturing

January 25, 2013 byRachele Cermak

Have you searched Google recently and noticed a photo next to a news or a search result? This is called authorship information and Google di

content marketing, content strategy, google plus, google+

January 18, 2013 byRachele Cermak

The Online Marketing Institute is pleased to honor 40 digital strategists in marketing, selected as the leaders that have led the interactiv

online marketing

January 11, 2013 byMegan Leap

Content marketing is so hot right now. No, really, it is. According to Content Marketing Institute’s recent B2B Content Marketing report, 9

content marketing, content strategy

January 9, 2013 byKari Rippetoe

The Online Marketing Institute's Annual List of Top Digital Strategists Share Their Best Advice for Driving ROI in the New Year. Welcom

content marketing, content strategy, facebook, social media, social media analytics, Social Media Marketing

January 8, 2013 byMegan Leap

Our latest online event, The B2B Digital Marketing Strategy Summit, kicks off Wednesday, January 9 at 11am ET. I'm proud of the compreh

B2B marketing, content marketing

January 7, 2013 byMegan Leap

The Online Marketing Institute's Annual List of Top Digital Strategists Share Their Best Advice for Driving ROI in the New Year. Welcom

B2B marketing

January 7, 2013 byMegan Leap

OMI Blog-January 2013