Mark Jackson joined the interactive marketing fray in early 2000. His journey began with Lycos/Wired Digital, where he managed several integrated marketing programs with a focus in the finance vertical. He then worked with AOL/Time Warner on cross-platform marketing programs. After the bubble burst, Jackson established an interactive marketing agency and has since cultivated it into one of the most respected SEO firms in the US. He is a board member of the Dallas/Fort Worth Search Engine Marketing Association and a member of the Dallas/Fort Worth Interactive Marketing Association. He spent several years in traditional marketing (radio, television, and print) prior to venturing into all things web.